David Gorn is an imagined high-end organic skincare line that fuses minimalism with indulgence. The branding and packaging concept was crafted to express serenity, earth-conscious luxury, and tactile elegance — all designed to feel as good as the skin it’s made for.
The Challenge
AlphaLabs, a high-performance wellness brand, needed a complete set of product and lifestyle visuals that communicated purity, strength, and the Himalayan heritage of their Shilajit Gummies.
The challenge was to make the visuals look ultra-realistic and consistent across all platforms — from eCommerce product pages to high-impact advertising — without relying on traditional photography.
The Goal
To create a unified, premium visual language through AI-generated product renders, lifestyle imagery, and hero shots.
The aim was to highlight the product’s scientific credibility and natural origins, while appealing to a modern, health-conscious male audience.
The Impact
The project resulted in a cohesive, high-end visual suite that elevated AlphaLabs’ market presence and positioned the brand as a premium leader in the wellness space.
By replacing traditional studio shoots with meticulously crafted AI-generated product renders and lifestyle imagery, production time and costs were significantly reduced without compromising quality. The visuals not only showcased the product’s purity, strength, and Himalayan heritage but also resonated deeply with the target audience of modern, health-conscious men. This work established a consistent and compelling visual identity across eCommerce, social media, and advertising channels, laying a strong creative foundation for AlphaLabs’ future campaigns and product expansions.
Himalayan-inspired lifestyle imagery to connect product benefits with origin.
Himalayan-inspired lifestyle imagery to connect product benefits with origin.
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